Change Healthcare is a multi-billion dollar healthcare technology company created when Change Healthcare merged with McKesson Technology Solutions in 2017. With a significantly expanded product and service portfolio, the new Change Healthcare needed to be relaunched with a splash in the competitive healthcare IT space. To communicate what made Change different, we recommended putting a face to the brand. Literally.

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Art Director/Creative Director: Kevyn Faulkenberry
Copywriter: Chris Conte

Photographer/Cinematogapher: Bill Miles